{"id":34074,"date":"2023-01-12T12:09:16","date_gmt":"2023-01-12T11:09:16","guid":{"rendered":"https:\/\/uraevents.com\/?page_id=34074"},"modified":"2023-05-26T14:44:07","modified_gmt":"2023-05-26T12:44:07","slug":"ameliore-lengagement-de-ta-marque","status":"publish","type":"page","link":"https:\/\/uraevents.com\/en\/ameliore-lengagement-de-ta-marque\/","title":{"rendered":"Am\u00e9liore l’engagement de ta marque"},"content":{"rendered":"

[et_pb_section fb_built=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb4.19.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb da_disable_devices=\u00a0\u00bboff|off|off\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb da_is_popup=\u00a0\u00bboff\u00a0\u00bb da_exit_intent=\u00a0\u00bboff\u00a0\u00bb da_has_close=\u00a0\u00bbon\u00a0\u00bb da_alt_close=\u00a0\u00bboff\u00a0\u00bb da_dark_close=\u00a0\u00bboff\u00a0\u00bb da_not_modal=\u00a0\u00bbon\u00a0\u00bb da_is_singular=\u00a0\u00bboff\u00a0\u00bb da_with_loader=\u00a0\u00bboff\u00a0\u00bb da_has_shadow=\u00a0\u00bbon\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.19.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.19.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.19.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbTAN BUSTER||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#161616″ text_font_size=\u00a0\u00bb30px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb|-10px||-10px|false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb|-10px||-10px|false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ text_font_size_tablet=\u00a0\u00bb35px\u00a0\u00bb text_font_size_phone=\u00a0\u00bb25px\u00a0\u00bb text_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb text_line_height_tablet=\u00a0\u00bb1.8em\u00a0\u00bb text_line_height_phone=\u00a0\u00bb1.2em\u00a0\u00bb text_line_height_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb text_orientation_tablet=\u00a0\u00bb\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″]<\/p>\n

IMPROVE YOUR BRAND ENGAGEMENT\u00a0<\/span><\/b><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.19.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbTAN ANGLETON||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#878787″ custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb|-10px||-10px|false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb text_font_size_tablet=\u00a0\u00bb\u00a0\u00bb text_font_size_phone=\u00a0\u00bb12px\u00a0\u00bb text_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

par Ura Events l 28 Novembre 2022 l TIPS<\/span><\/p>\n

[\/et_pb_text][et_pb_image src=\u00a0\u00bbhttps:\/\/uraevents.com\/wp-content\/uploads\/2023\/05\/IG-@paolalct-1.png\u00a0\u00bb title_text=\u00a0\u00bbpexels-fauxels-3183132″ _builder_version=\u00a0\u00bb4.19.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb|-10px||-10px|false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.19.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.19.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.19.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbTAN ANGLETON||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#0a0a0a\u00a0\u00bb text_font_size=\u00a0\u00bb13px\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb|-10px||-10px|false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

What is commitment?\u00a0<\/span><\/b><\/p>\n

Engagement is when an Internet user shows interest in the brand. This can take many forms, from a simple like to the role of ambassador. The stronger your engagement, the more involved the fan will be. It costs 5 times more to approach a customer than to retain them, which is why it is important to do everything possible to develop the commitment of your community to your brand.\u00a0<\/span><\/p>\n

<\/span><\/p>\n

But how can this be done?\u00a0<\/span><\/b><\/p>\n

Don't panic, in this article you will find some tips to increase your engagement.\u00a0<\/span><\/b><\/p>\n

<\/span><\/b><\/p>\n

Make the interaction happen!<\/b><\/p>\n

To encourage your community to participate, don't hesitate to ask questions. It's a great way to get engagement.\u00a0<\/span><\/p>\n

A little tip?\u00a0 <\/span>End the text of your publications with an open question! Your followers will be able to answer directly in comments.\u00a0<\/span><\/p>\n

<\/span><\/p>\n

But what questions can I ask?\u00a0<\/span><\/b><\/p>\n

Simply ask them their opinion on a subject, their ambitions, or to choose between two options. The most important thing is to offer a space for expression and exchange.<\/p>\n

 <\/p>\n

And how?\u00a0<\/b><\/p>\n

You can get these messages across through Instagram stories with polls, questions or mood gauges.\u00a0<\/span><\/p>\n

<\/b><\/p>\n

What makes the difference...<\/b>
If you can share as much as possible behind the scenes, fans love it. They will feel involved and will be more likely to engage in conversation.<\/p>\n

 <\/p>\n

Integrate the human!<\/b><\/a><\/span><\/p>\n

To stand out and reach your audience, you need to establish a close link with your target group through qualitative content. To reach the customer, you have to arouse emotions. That's why integrating the human element will engage the community because they will see the brand as an authentic relationship.<\/p>\n

 <\/p>\n

I hope this article has been useful to you, see you soon for more tips!<\/p>\n

 <\/p>\n

The Ura team\u00a0<\/span><\/p>\n

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AM\u00c9LIORE L\u2019ENGAGEMENT DE TA MARQUE\u00a0par Ura Events l 28 Novembre 2022 l TIPSL\u2019engagement, c\u2019est quoi ?\u00a0 On parle d\u2019engagement lorsqu\u2019un internaute montre de l\u2019int\u00e9r\u00eat pour la marque. Celui-ci peut prendre plusieurs formes du simple like au r\u00f4le d\u2019ambassadeur. Plus ton engagement sera fort, plus le fan sera impliqu\u00e9. D\u00e9marcher un client co\u00fbte 5 fois plus […]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-34074","page","type-page","status-publish","hentry"],"yoast_head":"\nAm\u00e9liore l'engagement de ta marque<\/title>\n<meta name=\"description\" content=\"L\u2019engagement, c\u2019est quoi ? On parle d\u2019engagement lorsqu\u2019un internaute montre de l\u2019int\u00e9r\u00eat pour la marque. 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